Marketers are spoiled for choice in terms of content curation and sharing software. This software space is full of platforms that allow you to search through content, filter noise, and analyze the impact of your social shares.
Marketers love BuzzSumo, and even for good reason. It gives content research, social listening, influencer sourcing, and link research all in one place, and a lot of this data is free – to a degree. When your business needs something more or better than what BuzzSumo offers, it’s time consider alternatives.
We’ve gathered a summary of the very best BuzzSumo alternatives for a number of different use cases. Every one of these tools provides some kind of “trending content,” feature, but that’s really where the similarities end. When you’re done skimming 14 different social channels for viral content, do your team a favor and check out these options.
EpicBeat is created to curate content, find influencers, and perform social listening tasks. The interface has a good amount of features, but remains simple to learn, with filters, charts, and graphs to assist you organize your results. Since it’s mainly a content curation tool, EpicBeat’s focus is finding great content and sharing it directly using your site. It offers integrations for social listening across most platforms, although only Twitter is available at the free level.
The free version also limits anyone to content as much as a month old, however, if that’s all you need, it’s free forever. At the premium level, subscribers can view content lists as old as one year. The web page also provides built in sharing and engagement stats for every single content asset, so that you can easily find probably the most viral content and share it on your platform.
EpicBeat content dashboard
From your same company that owns EpicBeat, EpicTrack is undoubtedly an enterprise-level content sharing platform for the data-driven marketer. This software program is a buzzsumo alternatives, but considerably more powerful with adding in-depth analytics about how content affects your financial well being. By combining your site content aggregation and sharing with site visit data, EpicTrack shows specific ROI for each piece of shared content. Which means you can track the immediate outcomes of each post within the same platform the place you first discovered or scheduled the share.
As well as providing you with an all-in-one tool, EpicTrack dives deeper with Sentiment Analysis and Mention Analytics, both of which are meant to enable you to gauge reader feedback. Sentiment Analysis lets you know the tone of comments and shares, so you can react quickly to feedback from customers (both positive and negative) without searching through every mention manually. Mention Analytics tracks your articles authors and filters customer response for you.
EpicTrack content analysis dashboard
Feedly helps users filter text from feeds, blogs, and online magazines in accordance with the topics and publications you specify. That can prove useful if you’re seeking relevant third-party content to talk about – or, heck, just read – on a regular basis. Although Feedly is constructed in the Rich Site Summary (RSS) model, it is going far beyond the typical RSS feed with sharing, suggestions, and also over 200 application integrations. Every piece of content articles are stripped right down to its basic text and images, filtering out ad noise and sign-up interruptions, making reading on Feedly a calming experience.
Feedly’s keyword and social listening functionality is powered by Google Alerts, however the app integration permits you to build up your keyword and mention notifications into the existing content feed. The vast quantity of app integrations means sharing pertinent happy with your team or audience is not hard. Feedly doesn’t provide much when it comes to analytics on existing or shared content, nevertheless the stripped-down feel, mobile app, and simple content discovery tools get this a fantastic tool for marketers focused on reading and sharing.
Feedly mobile content views
Oktopost was created specially for marketers and social websites managers in the B2B space. Along with content discovery formats, your team can connect existing RSS feeds to observe your most valuable resources for new content. Automation helps streamline your posts sharing by scheduling posts across social platforms and services. They also provide a browser extension for simple scheduling and sharing.
Because they’re B2B focused, Oktopost integrates website analytics right into their platform to help you marketers appraise the impact of their content. Furthermore, it integrates with existing CRM and marketing automation platforms including SalesForce, HubSpot, and Marketo. Oktopost builds custom pricing packages tailored to your organization’s needs.
Oktopost social curation dashboard
As being the name suggests, Sprout Social is really a social media-focused content curation and sharing tool for marketers. A combination of discovery and publication capabilities with customer support and lead tracking makes this a strong tool for small companies and companies with high social engagement. Analytics and reporting features round out the platform, allowing marketers to prove successful campaigns and show measurable leads to stakeholders.
Sprout Social’s strength is at its customer-focused integrations. Direct messages through your social channels are routed for the dashboard, where any authorized users can respond without switching between several different accounts. Also you can utilize the Monitoring feature to adhere to mentions with a sales focus. Sprout Social offers single user, team, and enterprise editions.
SproutSocial content trends dashboard
The Ahrefs platform is fantastic for marketers and social networking managers who want to improve backlinks and relative SEO whilst tracking content and mentions. Ahrefs crawls over 4 billion links every day, which comes in handy should your strategy relies heavily on link-building. While those crawlers are out scouring the net for links, they’re also capable of curate a lot of brand- and keyword-related content for your personal team to talk about. Every post includes interaction, keyword, backlink, and ranking metrics.
Unlike most of the platforms on this list, Ahrefs doesn’t integrate with social channels to directly share or publish content. What it really lacks in sharing capabilities the application makes up for in analytics. Ahrefs is designed for content managers and SEOs interested in how content and backlinking affects overall site and website landing page rankings, but could be confusing at a lower price experienced users.
Ahrefs content analytics dashboard
When you’re ready for an alternative to BuzzSumo, you may either monitor the prosperity of your social posts by searching through channels and switching from platform to platform, or save your time and switch to a social networking platform that does it all.